Barr Foundation came to us to rejuvenate their brand. The intent was to design a contemporary, accessible, and highly functional visual identity to facilitate consistent communications. Goals included spotlighting their grantees, connected community, and open communication style. Gosh, did we deliver!
The clean, thoughtful brand we’ve crafted together retains the essence of the original Barr Foundation identity, while conveying the present energy of the mission, grantee programs, and focus area endeavors. Together as one unified front, our work is a system that delivers depth, perspective, and transparency—leveraging rays of light that personify movement. And while it all started with a logo, we are now proud to steward multiple projects a year to align their communications and deliverables into, dare we say, the perfect package!
Brand Identity & Art Direction
Comprehensive Brand Guidelines
Social Media Series
Stationery Suite (Print and Digital)
Stewardship Care Packages Training Materials
ABOUT BARR FOUNDATION
The Barr Foundation’s mission is to invest in human, natural, and creative potential, serving as thoughtful stewards and catalysts. Based in Boston, Barr focuses regionally, and selectively engages nationally, working in partnership with nonprofits, foundations, the public sector, and civic and business leaders to elevate the arts, advance solutions for climate change, and enable all students to thrive in high school and beyond.